Price doesnt determine quality or reliability. Project Mu stuff is expensive, which is why not that many people buy their stuff and their name hasnt blown up over here in the states. Project Mu is japanese, not american and Bforce is a product made specificaly for the US.
The pads themselves have some specs-
Material: Asbestos Free
Applicable temperature: 0~500℃
Friction coefficient: 0.32~0.42μ
There are some evo guys on another forum that run these and they like them.
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Now on to the pads themselves. Install was a breeze, I just wish every car was this easy! Two pins per caliper, a metal spring, remove the old pads, push the pistons back, grease every part of the pad and hardware execpt the mating surface, slide in, put the pins and spring back in and then your down! Ok that was a run-on sentence but who cares...
So I go do the proper bed in procedure and then I go do some high speed braking. First I get to about 120 and come down to 90 and then speed up again, then slow down to 60. There is no fade, the brakes are very grabby and must I say better than stock. These pads have lots of bite and dont give up. I never got one squeal out of them.
These pads are an ideal track setup and will keep your wheels clean everyday. These pads emit brake dust that will not stick to your wheels. This makes them better than an EBC pad with all the performance of stock and then some. I recommend these brake pads. So far so good, get the MU!
They are known to have light squeels under light breaking, but under heavy breaking they have an agressive, yet squeelless, bite.
Basically it boils down to their mu b-forces being better then their stocks.. and yes, there stocks are brembos
Hope that helps ya. They seem like a great product, you should pick a pair up.